Privacy Policy
Last Updated: January 2026
Alpine Masters ("we," "us," "our," or "Company") operates the alpinemasters.co.uk website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all its content, functionality, and services offered thereon (collectively, the "Site").
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site. By accessing and using alpinemasters.co.uk, you acknowledge that you have read, understood, and agree to be bound by all the provisions of this Privacy Policy.
Information We Collect
We collect information about you in various ways, including:
- Personal Information: When you voluntarily submit information through contact forms, newsletters, or registrations, we may collect your name, email address, phone number, and other details you provide.
- Technical Data: We automatically collect your IP address, browser type, operating system, referral source, pages visited, and the time and date of your visits.
- Cookies and Tracking: We use cookies and similar tracking technologies to monitor Site activity and hold certain information.
- Usage Data: Information about how you interact with our Site, including clicks, navigation patterns, and content preferences.
How We Use Information
We use the information we collect for the following purposes:
- To provide, operate, and maintain our Site and services;
- To conduct analytics and understand user behaviour to improve Site functionality and user experience;
- To track affiliate referrals and commissions from casino partners;
- To send promotional emails and marketing communications (where you have opted in);
- To respond to your inquiries and provide customer support;
- To detect, investigate, and prevent fraudulent transactions and other illegal activities;
- To comply with legal obligations and enforce our Terms of Service.
Cookie Policy
Our Site uses the following types of cookies:
- Essential Cookies: Required for Site functionality and security.
- Analytics Cookies: Allow us to analyse Site usage and improve performance.
- Affiliate Tracking Cookies: Track referrals to our casino partners and measure conversion rates.
- Marketing Cookies: Enable targeted advertising and remarketing campaigns.
You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect Site functionality. For more information, visit www.allaboutcookies.org.
Third-Party Links
Our Site contains links to casino websites, gambling platforms, and other third-party websites. We are an affiliate of these operators and earn commissions on referrals. However, we are not responsible for the privacy practices, terms, or content of external websites. We recommend reviewing their respective privacy policies before providing any personal information. Your use of third-party sites is governed by their own terms and privacy policies, not ours.
Your Rights
Under the UK General Data Protection Regulation (GDPR) and the Data Protection Act 2018, you have the following rights:
- Right of Access: You may request a copy of personal data we hold about you.
- Right to Rectification: You may request correction of inaccurate or incomplete data.
- Right to Erasure: You may request deletion of your personal data (subject to legal obligations).
- Right to Restrict Processing: You may request we limit how we use your data.
- Right to Data Portability: You may request your data in a portable format.
- Right to Object: You may object to marketing communications and certain processing activities.
- Right to Withdraw Consent: You may withdraw consent for marketing emails at any time.
To exercise any of these rights, please contact us using the details below. If you are located in the United States, you may have additional rights under the California Consumer Privacy Act (CCPA).
Data Retention
We retain personal information for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Typically:
- Contact information is retained for up to 3 years after last interaction, unless you request deletion.
- Analytics data is retained for up to 26 months.
- Affiliate tracking data is retained for 90 days or as required by our partners.
You may request deletion of your data at any time by contacting us.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your data rights, or need to report a data breach, please contact us:
Email: privacy@alpinemasters.co.uk
Website: alpinemasters.co.uk
We will respond to your request within 30 days of receipt. If you are unsatisfied with our response, you may lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.
This Privacy Policy is effective as of January 2026 and may be updated periodically. We will notify you of significant changes by updating the "Last Updated" date above.